Your donation helps us to:

  • Develop Resources

    Creation of standardized tools, templates and materials that can be leveraged across all communities

  • Host Community Events

    Organization, promotion and hosting of relevant community-building events for parents, families and the community overall

  • Build and Maintain our Online Community

    Our online community powered by Four Norms allows us to remove the operational hurdles of starting up a local Balance Project. It also allows us to share content, resources and learnings across all of our Balance Project communities, free of charge

  • Create New Programs

    Development of new programming for use across all communities - research, content creation, organization, onboarding and deployment.

  • Educate our Community

    Creation, organization, marketing and hosting of local community educational events.

  • Drive Awareness

    Develop materials needed for participation in community events driving awareness and sharing helpful information/resources.

Your Donation, Your Way

Donors will have the option to choose how their contribution is used, whether to directly fund a specific community's efforts or to support the broader initiative — or both.

Support earmarked for The Balance Project overall helps fuel the development of future programming and content for use across all communities, operational costs, and growth and expansion efforts, whereas support earmarked for each community will go towards that individual community’s specific goals for the year.

Each local community’s 2025–2026 goals are outlined on the interactive map below, providing transparency and allowing you to align your support with the work that resonates most.

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2025 - 2026 Community Fundraising Goals: Use the map below to see the for each community actively fundraising

ADDITIONAL METRICS & DETAILS

The Balance Project was founded in November 2024. As of August 2025, The Balance Project has a footprint in ~50 communities across the country. 21 of these are in New Jersey, with the majority in Monmouth County.

  • Our audience is 88% women, 50% aged 35-44 and 25% 25-34, with the remaining 13% 45-54 and 4% 18-24.

  • @thebalanceproject_hq Instagram posts outperform benchmarks for our organizational size and maturity, especially in reach and impressions. We have an average 16K unique account views per month with 48.5k impressions, indicating strong engagement and repeat views across posts. ~55% of our average views come from non-followers, suggesting we’re effectively attracting new audiences as well.

  • Our website traffic exceeds benchmarks for similar organizations of our size and maturity, with nearly 8k visits and 17k page views since our inception less than a year ago.

  • We have nearly 1K email subscribers with an average open rate of 63% and 3.4% CTR, both which exceed benchmarks for organizations of our size and maturity.

  • We have not invested in paid marketing or search (with the exception of one paid post for one local event) - all other growth has happened organically

  • Reach out if you have further questions!

Our Sponsors

 FAQs

  • Yes. The Balance Project is a registered 501(c)(3) nonprofit organization. Your donation is tax-deductible to the full extent of the law.

  • Absolutely. As a 501(c)(3), all eligible donations to The Balance Project are tax-deductible. You’ll receive a donation receipt via email for your records.

  • At the Community Supporter level, 100% of your donation will be used toward the local community that you choose at the time of donation. For any level above Community Supporter, $100 will go toward the local community of your choice and the remaining donation will support the Balance Project efforts overall.

  • We believe in transparency and community accountability. We share updates on our programs, impact stories, and financials regularly through our newsletter, social and website.

  • Definitely! Visit https://www.thebalanceproject.life/communities to learn more.